The deodorant market in india is estimated at rs 900 crore men’s deodorants dominate the category with a 70 per cent share estimated at rs 650 crore the segment is expected to grow 25 per cent annually to become three times its current size in the next five years. This statistic depicts the leading deodorant brands in the united states in 2016, based on sales in that year, degree men was the leading us deodorant brand with sales of 169 million us dollars. By deodorant product type, the market is segmented into aerosol deodorants, roll-on deodorants, creams & wipes deodorants, sticks & solids deodorants, and others among these segments, aerosol deodorant is projected to account for 753% share of the overall market by 2021. Description: our deodorants in india report offers a comprehensive guide to the size and shape of the market at a national level it provides the latest retail sales data (2001-2006), allowing you to identify the. In 1998, maybelline was bringing into india market by mr skingsley who is the managing director of l’oreal he said” india is the last major piece in the asian jigsaw for us because the maybelline brand has been in virtually every asian country and india was the big gap in that puzzle.
1 introduction the report studies the market for the axe range of deodorants in india axe, a brand marketed by m/s hindustan unilever ltd (hul) in india, holds the market leader position in the nascent indian deodorant industry. Deodorants is a matured market in developed regions such as the us and europe in these markets, delivery of innovative products and an improved product mix play a vital role for manufacturers to increase their revenues. View updated prices of deodorants in india as on 12 september 2018 the price list includes a total of 2338 deodorants for online shoppingfind lowest prices in india along with product specifications, key features, pictures, ratings & more.
Deodorants in india by mintel market sizes provides you with annual year-end market size data, most recently updated in 2016 this market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Discover the latest market trends and uncover sources of future market growth for the deodorants industry in india with research from euromonitor's team of in-country analysts find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy. Strictly private & confidential indian deodorant market overview 6 current low penetration, young consumer base and increasing grooming consciousness is driving the deodorant industry in india gets competition from talcum powders which is comparatively cheap the size of the deo industry in india is currently at ~rs. India is a subtropical country and with the recent global warming issues, the climate is showing its very extremes temperatures reach approximately 50˚c and presenting yourself before others, and for one’s personal hygiene, it is integral that a good deodorant be used.
The deodorant market is growing at 17-18% year-over-year for the past three years while male deodorants contribute 69% to total sales, women's categories are driving the market with faster growth deodorant is the largest category in the male grooming space. India deodorant reports: our 2018 india report include trends, statistics, opportunities, sales data, market share, segmentation projections on the deodorant market page 1. Consumer markets in the developing world are an enormous but still-untapped opportunity for companies seeking new sources of growth within that group is an even more overlooked opportunity: the.
The cosmetics market in india is growing twice as fast as that of the united states and european market however, the skin care market is at a primary stage in india the penetration level of this segment in india is around 20 per cent. To scrutinize the detailed market segmentation and forecast the market size, in terms of value, on the basis of region by segmenting global organic deodorant market into five regions, namely, north america, south america, europe, asia- pacific and mea. In india, the market places in the cities or the towns are almost of the same character and appearance but in the villages, they sometimes vary from place to place depending on their development in the metropolitan areas, the markets are not fully centralized, because the shops have grown day by. In 2018, the global antiperspirant and deodorant market is estimated to be worth about 727 billion us dollars deodorant and antiperspirant a deodorant is a personal hygiene product applied to.
The deodorant retail category includes both simple deodorants, which neutralize or mask the odor of underarm perspiration – or sweat and antiperspirants, which actually cause pores to close deodorants are often alcohol-based to fight order and may use hops as antimicrobials. Euromonitor international's deodorants in india report provides a thorough outline of the market magnitude and design at a national level it offers the latest retail sales data 2013-2017, permitting you to recognize the sectors generating growth. India deodorant market is categorized into spray deodorants and sticks & roll-on deodorants spray deodorants come in the form of aerosol and this is the most preferred form of deodorant by the.
Today, you will read on deodorant market in india when we think about personal care products, the image of a woman comes into our minds immediately however, in the deodorant segment in india, men have overtaken the women with a significant lead. A market place is a very busy place where people go to buy articles of their needs it is a centre of attraction for both buyers and sellers there is no other place in the area having so much brisk business as the market. The deodorant market in india is considered to be in its nascent form it falls under the personal care category which is worth rs 90,336 crore men‟s deodorants occupy 60% of market share in the deodorant market.